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Why Now Is the Best Time to Open a Blo Blow Dry Bar

Blo Blow Dry Bar franchisees are part of a rapidly growing industry. Even in the aftermath of a global pandemic, the U.S. hair salon service industry continues to boom and currently has a market size of over $39.5 billion, according to IBIS World. IBIS World also predicts the market size of the salon industry will increase by an additional 28.7% in 2021.

As the original blow dry bar franchise and leader in the ‘feel-good’ service industry, we pride ourselves on being a top opportunity among beauty franchises. Our business remained resilient throughout a global pandemic and has continued to expand across the U.S. Since the beginning of 2021, we’re pleased to have signed 19 agreements to date and expect to open 10 blow dry bar franchises before the end of the year. Our system has continued to evolve as we’ve added services to drive revenue and provided franchisees with the right tools to support the growth of their businesses.

Blo Salon

The Return to the Blow Dry Bar

With the world reopening, there’s never been a better time to explore new opportunities and business ventures. Our guests have resumed their regular beauty and wellness routines, and events such as weddings, graduations and proms have kept our chairs full. We expect this resurgence in consumer demand to continue to grow throughout the rest of the year.

According to a recent report by Kline PRO, salon services and retail product sales are expected to increase post-pandemic. Our franchisees are poised for success thanks to the variety of in-demand services and products which provide them multiple revenue streams. In addition to our famous blow out services, Blo Blow Dry Bar franchisees can take advantage of makeup, bridal services, hair treatments, as well as hair extension services.

A Blow Dry Bar Franchise That’s One Step Ahead

Due to the various health and safety guidelines brought on by the pandemic, daily operations in the blow dry bar looked a little different. Our corporate team has always prioritized innovation and is constantly seeking out the newest, up-to-date technology to streamline all systems and operations that will provide guests with the world-class service they know and love.

While other industries had to quickly adapt to new methods of order, we relied on these existing systems to keep our franchisees, stylists and guests safe. Digitally booking appointments and paying for all services and products has always been an option but this hands-free approach was also seen through our franchisee onboarding and training. While part of our training was virtual, we seamlessly transitioned all our onboarding and training efforts to be 100% digital while the stay-at-home orders were in place. This system-wide digital approach has not only kept us safe, but it’s streamlined our daily operations at each blow dry bar and on the corporate side for maximum efficiency.

Ready to Make a Stylish Investment?

Over the past year, our corporate team also reviewed our products and services to see how Blo Blow Dry Bar franchisees can better cater to consumers’ wants and needs. These efforts will be seen throughout our new Look Book launching on August 26th. Our revamped Look Book will combine all hair and makeup looks in one place, showcasing each of our iconic styles on diverse hair types, skin tones and face shapes to represent all the people who make up our community.

At Blo Blow Dry Bar, we pride ourselves on being consistent with today’s and tomorrow’s trends. With a new array of products and services, refreshed franchisee training, systems and operations and exponential room for growth, there’s never been a better time to open a Blo Blow Dry Bar franchise.

Contact us to get started today!

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