At Blo Blow Dry Bar, our efforts to be #1 are unmatched. Being the first and largest blow dry bar franchise has set us apart from our competition, but there’s so much more that makes us the best at what we ‘do.
When we created Blo Blow Dry Bar, we wanted to provide our guests with flawless service and a captivating, feel-good experience. We stand out from our competitors because we’re a brand that goes beyond beauty. Our goal is to ensure our guests leave our blow dry bar feeling like the mane attraction.
Our Growth Speaks for Itself
Since entering the U.S. back in 2010, our blow dry bar franchise has rapidly grown to over 100 locations, and every year we continue to expand to more cities across the globe.
Our business remained resilient throughout the global pandemic and has continued to expand across the U.S. We’re pleased to have signed 35 agreements this year, and we expect to sign an additional 40 next year.
To further drive revenue and expand our brand, we’ve added a variety of in-demand services and products and provided franchisees with the right tools to support the growth of their businesses. In addition to our famous blow out services, we also offer:
- Up-do’s
- “Blo on the Go” House Calls
- Makeup Services
- Bridal Party Services
- Hair Extension Services
- Products Sales
- Membership Program
With the world reopening this year, our guests have resumed their regular beauty and wellness routines, and events such as weddings, graduations and proms have kept our books full.
We Focus on Community
When you join Blo Blow Dry Bar, you’re not just joining a team– you’re joining a movement. Our franchise makes an impact in every community we’re a part of by making everyone feel welcome and beautiful.
We strive to uplift every guest by putting our best foot forward for every blow out. Beyond uplifting our guests, we strive to uplift our communities any way we can. We always encourage our franchisees to find unique ways to partner with their communities.
We Provide Expert Support
At Blo, we all work together to build our business and deliver excellence. We’re dedicated to providing a variety of support tools to our franchisees. From finding the best financing options to providing on-the-ground training for you and your stylists, our team has the exper-tease to help you operate your blow dry bar successfully.
Aside from corporate support, our close-knit group of franchisees often lean on each other, sharing their tips and tricks to help grow each other’s business. Their support for one another is a testament to our mission and vision as a brand.
We turn our passion into practice, and our goal is to develop close relationships with our franchisees and help them achieve their goals.
We’re Committed to Evolving
The goal of our leadership team is to build a culture that celebrates beauty and the power of blow outs to enhance people’s lives. Our team is committed to ensuring Blo is an inclusive space where everyone who visits or works there feels welcomed and represented.
In August, we relaunched our hair menu with an updated look and imagery that reflects the diversity of Blo’s community of franchisees, staff and guests. Our new menu highlights all of the feel-good upgrades guests can add on to their blow out to make the most of their Blo experience.
“We are always striving to do better in terms of representing our diverse community through our communications material and ensuring that the services we offer meet the needs of a diverse community of guests,” Blo Blow Dry Bar CEO Vanessa Yakobson explained.
“Innovation is a priority of ours, and we always want to evolve with the trends.”